Tool Description

This is a free open-source web analytics platform that includes MVT functionality. It is a good option for users who have their own servers and want to avoid using a third-party service.

Category

Experimentation and Optimization: This category includes various techniques and tools designed to improve digital experiences, increase user engagement, and enhance key performance indicators (KPIs) such as conversion rates, click-through rates, and revenue.

Sub-Category

Multivariate Testing (MVT) Tools: Test multiple variations of different elements simultaneously to find the optimal combination.