mooON is a herd management system designed to monitor and manage cattle and farm details, facilitating data-driven decision-making. It enables dairy extension professionals and farmers to organize and centralize data on individual animals or the entire herd, allowing real-time monitoring of various aspects of herd health and performance.

mooON offers a comprehensive solution to maximize dairy herd performance, boost farm profitability, and reduce methane emissions, making it valuable for both dairy organizations in extension services and small to medium dairy farmers. This application suite streamlines critical farm tasks such as vaccination, deworming, heat detection, artificial insemination (AI), pregnancy diagnosis (PD), dry period and calving management, and calf rearing. Additionally, it provides customized nutrition recommendations, facilitates cattle identification, assesses body condition, and manages comprehensive farm data. By offering real-time notifications and data insights, mooON enables extension professionals and farmers to make informed, science-based decisions that not only improve dairy management but also reduce environmental impact. With its feed optimization tools, mooON helps farmers design balanced, nutrient-rich rations that improve digestion and lower methane emissions per liter of milk, reducing the environmental footprint of dairy production. actiTrak, an AI-powered wearable pedometer for cattle that monitors activity patterns and detects heat cycles, optimizing breeding schedules and enhancing reproductive efficiency. This leads to healthier, more productive herds with fewer non-productive days, further reducing methane intensity per animal. mooON’s combination of productivity-enhancing features and sustainability-focused tools allows farmers to manage their herds in a way that increases profitability while minimizing methane emissions, contributing to both economic and environmental goals. Key benefits of mooON include: 1) Task Management: mooON sends timely alerts for essential activities like vaccination, deworming, AI etc., ensuring that farmers stay on top of these crucial tasks, leading to a more productive cattle lifecycle. The timely alerts ensure that cattle remain healthy and productive, reducing the likelihood of disease outbreaks that can cause weight loss, reduced feed efficiency, and increased methane production. 2) Feed Optimization: mooON’s feed optimization tools empower farmers to design balanced, nutrient-rich rations that enhance digestion and lower methane emissions per liter of milk. Enteric fermentation, a major source of methane emissions in dairy cattle, is directly impacted by feed quality and efficiency. By tailoring feed precisely to meet the needs of each animal, mooON helps prevent overfeeding and the use of poor-quality feed, both of which contribute to higher emissions. The feed calculator allows farmers to create customized, cost-effective rations that boost production while minimizing methane output. 3) Body Condition Scoring (BCS): Proper body condition management through mooBCS helps farmers keep cattle in an optimal metabolic state. Cows with ideal body condition require less energy to maintain, leading to better feed efficiency and lower methane emissions. Additionally, cows in poor condition may have inefficient digestion, contributing to higher emissions, so timely BCS interventions directly improve both performance and environmental outcomes. 4) Cattle Identification: mooKYC leverages muzzle images as a non-invasive, accurate biometric tool to identify cattle, which is particularly useful for insurance and trade verification. 5)Performance Reports: mooON’s performance reports and real-time data enable farmers to track key metrics related to cattle productivity and health, leading to more informed decisions. Healthier, more productive cows with shorter calving intervals and efficient reproduction cycles generate more milk per cow, reducing methane emissions per liter of milk produced. 6) Cattle Khata Certificate: This document compiles crucial cattle data, giving farmers negotiation leverage in cattle trades and insurance claims. 7) Heat Detection: The actiTrak device tracks step counts to accurately detect heat cycles, helping prevent economic losses by improving insemination timing. With actiTrak’s heat detection, mooON helps optimize breeding cycles, reducing the number of non-productive days (when cows are not pregnant or producing milk). More productive cattle with optimized intercalving intervals reduce the overall methane intensity, as fewer resources and emissions are wasted on non-lactating cattle. mooON empowers dairy extension professionals and farmers with centralized herd management tools that enhance herd health, productivity, and overall farm efficiency through data-driven decision-making. Its ability to monitor critical health, reproductive, and productivity parameters ensures that farmers can take proactive steps to optimize farm operations, improve cattle performance, and ultimately increase profitability. By integrating these tools, mooON not only improves farm profitability and herd health but also contributes to methane reduction efforts, making dairy farming more sustainable and environmentally responsible.